A Big Experience, a Small Budget — and Technology for Our Time

Posted on May 20 2011 by elik

Creating the museum of tomorrow isn’t only about featuring the latest whiz-bang, high-tech smart devices.  It involves smartly using resources to connect people with information.

This maxim applies to everything from conversations and social networks to the ways in which we use media and technology to elegantly facilitate those dialogues.

The world’s rapid embrace of user-friendly computing has come about in a time of global austerity. So at Unified Field, our challenge today is twofold: helping clients to keep setting ambitious media goals while also showing that achieving them can be surprisingly affordable.

At this year’s AAM in Houston May 22-25, Unified Field will debut an interactive, gesture-based media wall that can be developed for a fraction of the cost expected in a large-scale media installation.  The 14-foot wall displays high-definition video programming that a user chooses from with a wave of their hand.  Moreover, the wall is powered by technology readily available at a neighborhood computer store.

Gesture-based media wall.

How inexpensive is it? “We’re talking 13 feet by 2 feet of viewing space at a price tag of $30,000 for hardware,” says Eli Kuslansky, Unified Field’s chief strategist.

It’s a quality that makes the technology especially suited for our times, he adds.  “Here is a way to fulfilling both the museum’s goals and audience expectations by bridging the gap between high tech and high touch in a very economical way,” Kuslansky says.

Kuslansky, who helped engineer the new wall, will be on hand at Unified Field’s booth — No. 1217 in the Expo Hall — to offer demonstrations and answer questions at the times listed below.

About Unified Field
As leaders in interactive media design and development, Unified Field creates engaging, accessible environments that provide elegant pathways to data. In our hands, abstract concepts take the form of living art. Complex scientific data are the foundations for playful yet informative interactive experiences. A trove of artifacts becomes an easily accessible array of imagery supporting clear, concise content. We exist to tell stories simply and engagingly, and to seamlessly create tangible experiences to excite visitors and guests.

“We exist to make connections between audience, experience, and education,” Kuslansky says. “We not only provide museums with cost-effective solutions that look cool, but are cool, even in a time of shrinking budgets.”

For more information, please visit www.unifiedfield.com.

VISIT BOOTH 1217 at AAM
Contact:
Eli Kuslansky
212.532.9595 ext 222
ekuslansky@unifiedfield.com

2 Responses to “A Big Experience, a Small Budget — and Technology for Our Time”

  1. elik says:

    Thank you. We are going to update the site at a much greater rate then we have.

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